Illustrative · synthetic data
Synthetic beverage example. Next production slot: 12 November. Decision owner: Brand operations.
- What changed
- Flavor A sold 1,200 units over four weeks; B sold 800. B was unavailable for six days.
- What we checked
- Total sales, availability, repeat orders, incoming supply and shared run capacity. A faster observed rate alone does not establish incremental demand.
- Recommended action
- Investigate B availability before increasing total volume. Compare an unchanged total run with a revised mix.
- Quantity and timing
- Compare 6,000 units at 3,000 A / 3,000 B with 3,600 A / 2,400 B before the next slot is committed.
- Cash and service trade-off
- At an assumed $2 unit cost, both total $12,000 in product cost. Timing, packaging, freight and lost-sales risk still require review.
- Assumptions and next signal
- Synthetic figures; equal unit costs assumed. Recheck B after seven in-stock days and validate MOQ, committed stock and lead time.
- Decision owner
- Brand operations
